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Techcrunch 21 October 2026

GM's OnStar gets AI makeover

GM's OnStar gets AI makeover

General Motors (GM) has announced that the OnStar platform, which has been around for 30 years, is undergoing a significant overhaul. This development arises from the increasing demand for advanced technologies in the automotive industry, with a strong focus on artificial intelligence (AI). Through this facelift, GM aims to drastically enhance the functionality and user experience of OnStar.

One of the key changes is the integration of AI-driven features that enable users to communicate more efficiently with their vehicles. These new capabilities include not only improved voice-activated assistance but also advanced analytics to optimize vehicle performance and driving behavior. This is aimed at providing a safer and more responsive experience for drivers and passengers.

Furthermore, GM has plans to further expand the role of OnStar, not just as a vehicle security system but also as a personal assistant for car owners. This would enable it to learn personal preferences and tailor the overall user experience, making the technology more relevant to the daily needs of consumers.

With this facelift of OnStar, GM follows the trend of other automakers looking to enhance their connected car technology with AI. It represents a significant step in the evolution of smart vehicles and the integration of technology into our daily lives. By putting the customer at the center of this renewal, GM aims to maintain a leading position in the market while addressing the needs of modern car owners.

Read the full article from Techcrunch.