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Bright 28 October 2026

Meta introduces Waddle World: the new AI pet

Meta introduces Waddle World: the new AI pet

Meta has introduced Waddle World, a new application that offers users the opportunity to care for a virtual pet and play with the animal. This concept evokes many memories of the popular Tamagotchi, a handheld gadget that reached a large audience in the '90s. The comparison to Tamagotchi is not unwarranted, as Waddle World offers similar features, such as taking care of the pet and playing games.

So far, the app is only available on iOS and Android in the Philippines. This gives Meta the chance to test the app in a controlled environment and gather feedback from users. The choice of the Philippines seems strategic, as the country has an active user base of both social media and mobile applications.

Waddle World showcases how Meta is committed to integrating artificial intelligence into users' daily lives. The idea of maintaining a digital pet can have a strong appeal to younger audiences looking for interactive and immersive experiences. The app taps into the nostalgic feelings of people who grew up with Tamagotchi while simultaneously offering a modern twist on the concept of virtual pets.

With the introduction of Waddle World, Meta demonstrates that the company continues to evolve in the AI sector and recognizes the importance of gamification in digital platforms. Whether this app will have a lasting impact like the Tamagotchi remains to be seen, but it will be interesting to follow how the use of these AI pets develops in the future.

Read the full article from Bright.