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Techcrunch 17 September 2026

AI assistants from Instinct and Muse gain calling feature

AI assistants from Instinct and Muse gain calling feature

Instinct and Meta’s Muse, two competing AI agents, have recently expanded their functionalities to include the ability to make phone calls. This development allows users to not only better manage their tasks but also handle practical matters such as making restaurant reservations and canceling subscriptions via a telephone interface.

The addition of this calling feature can provide significant benefits for users looking to streamline their daily communications. By routing contacts and appointments directly through the AI assistant, the process becomes simpler and less time-consuming. This can be especially useful for those who are constantly busy with their hectic schedules and prefer not to spend time manually calling businesses.

In addition to making reservations and canceling subscriptions, it is expected that these AI assistants will offer more advanced communication options in the future. By further enhancing their speech and processing capabilities, they may even be able to handle conversations in more contextually complex situations. This could lead to a deeper integration of AI into users' daily lives, ultimately transforming the relationship between humans and technology.

The competition in the field of AI-driven assistants has increased in recent years, with various companies competing to develop the best and most user-friendly features. The introduction of the calling feature by Instinct and Meta's Muse could be a significant step toward broader acceptance and use of AI assistants, potentially setting the standard for future developments in this sector.

Read the full article from Techcrunch.